The person in big data
Prof. Dr Sara Gorchoff
About the class
BERKELEY TIME _ starts at 3:10
- About me
- About you
- About the class
: be sure to read the syllabus
: class structure and assignments
: a preview of class content
Psychology : "small data" research using hypothesis testing to build theories about human thoughts, feelings, and behavior
Big Data : research by private industry and government to create results and make $$$
Psychology + Big data = research using large online / Internet data sets using hypothesis testing to build theories about human thoughts, feelings and behavior
CLASS CONTENT
1. The big picture _ concepts, definitions
2. Big data applied to specific topics in social and personality psychology
a. the big fice
b. aggression
c. prejudice
d. interpersonal attraction and close relationships
3. big questions _ implications and ethics
THIS CLASS ( compared to other psych classes )
quantity of reading 3
difficulty of reading 3
contribution of exams to overall grade 3
important of attending class 5
frequency and quantity of assignments 5
REQUIRED READINGS
1. chapters from Noba psychology
2. basic psychological background about major concepts
3. free online
4. links in syllabus and on bCourses
OPTIONAL READINGS
1. two books ( written for the general public )
_ BIGDATA, Everybody lies
read them if you want more detail about examples of big data from class or if you are really interested in applications of big data outside of psychology
2. journal articles ( written by psychological researchers for psychological researchers )
_ available on bCourses
read them if you want more detail about the psychological research we discuss in class
TYPICAL CLASS DAY
1. lecture : live in the now
2. break
3. small group discussion : discuss questions related to topics in the course in your small groups
Questions?
1. Ask during class
2. post on bCourses
3. come to office hours
4. email
OFFICE HOURS
- mon, weds 2:15 - 2:45 pm, fri 2:15 - 3:15pm
- and by appointment (email for appointment)
- Berkeley Way West, 3rd floor atrium
PRE-CLASS ASSIGNMENTS
- five assignments
- to prepare you for each topic in the class
- lowest score dropped
- completed on bCourses
CLASS DISCUSSION AND PARTICIPATION
- based on your groups' answers to questions and completion of activities during class
- you may miss two classes without it affecting your grade
- please be honest about which students from your group attended each day
COMPREHENSION QUIZZES
- five quizzes
: three attempts to take each quiz _ highest score counts
: first attempt completed during class
: open book, open note
- help you review material and prepare for exams
- on bCourses
- dates listed on schedule portion of syllabus
EXAMS
- multiple choice
- based on material from lecture and readings
- not cumulative
TO DO
- complete getting to know you questionaire
- Read Research designs and research methods in social psychology before next class
'University of California, Berkeley > Psychology' μΉ΄ν κ³ λ¦¬μ λ€λ₯Έ κΈ
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